18 May 2010

Are we that lazy?


Ask 10 people to name the Iclandic volcano that's disrupting aviation across Europe and you'll be lucky to find one person that says Eyjafjallajokull. Are people refusing to learn how to pronounce it?
It is tough but it's not that tough. eye-a-fall-a-yokel? It's harder than Krakatoa but it's probably the most famous volcano in the world right now but no-one dare speak it's name.
Zero Albedo
18 May 2010

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